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POS SOFTWARE

While gift bags are more expensive than wrapping paper and the immediate problem is that wrapping paper has recently gone up a lot in price. So now is a good time to learn how to wrap items so you can save some money during the holiday season. 

Gift wrapping is a popular service many retailers offer.

It distinguishes its products from other retailers.

Although gift wrapping is popular all year round now is an excellent time to offer such a service. Learning to do it is not difficult and only takes a little practice. Once you get going, you may consider having * free * and * luxury * pricing services. Luxury includes a card, so a toy becomes a beautiful gift wrapped in attractive wrapping paper with a card.

This method can be used to wrap even difficult items like cups.

 

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POS SOFTWARE

 

This is the finding from the Microsoft Customer Service Study here

90% of customers value the quality of customer service when choosing or remaining loyal to a brand. 

When asked how many stopped doing business with a brand due to poor customer service?

About 60%, more than half. I can relate to that. I stopped doing business with the NAB bank because of terrible customer service.

What I found surprising in the report is what the main problem with customer service was not actually how polite or friendly they were but

* The inability of the agent in understanding their problems.

* The lack of knowledge of the agent handling the problem.

*The inability of the agent in resolving their problems.

Obviously, people are looking for companies to provide solutions to their problems. I can relate to that too. I went looking for a war game to buy as a present for a friend. I went to a shop, and they had the stuff but not a clue on the product. I was unsure, so I looked in another shop. They had a guy who played and knew these games. He was a big help, so I brought the game there.

 

Your staff need to know their stuff, be helpful or it will cost you.

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POS SOFTWARE

As a result of the pandemic, the public has gotten used to planning to get goods in time for festivities. Plus, with these supply problems we are going through now, the public feels that retailers will not have adequate stock for Christmas. So the public has started its holiday shopping. Christmas products are now being brought early than usual, e.g. "gingerbread house" and "letter to Santa" kits. 

The public is buying ahead.

As a result, major retailers are already starting their holiday programs.

I would suggest that you start too you have now about a month.

If the delivery service you use Australia Post.

 

 

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POS SOFTWARE

 

The problem here is that missing an ATO deadline can often, in fines and cause problems. Now our software was paired with ATO software, so giving our clients warning of the ATO key dates. Unfortunately, this ATO software was discontinued. Now we can no longer do this.

So it is advisable to check the ATO's key date page here manually and regularly. Then write down these dates in your diary with a date when you have to go back to this site. I would not suggest just trusting your bookkeeper.

If you will be late, my advice is to notify the ATO in advance as often they are helpful.

If so, make sure you get a reference number from the ATO.

 

 

 

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POS SOFTWARE

What you need to check now is your Christmas trading hours this year. Many of you will need to change your regular Christmas business hours this year. We can see that this will be different everywhere as each of the states governs opening hours. Also based on current trends it may also depend on the category of your business and where it is located.

Since the public is confused too, I suggest that you make your hours clear on the front of the shop and update it as time goes on. So something like this above is ideal as well as that consider adding it to the receipt your opening hours.

 

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POS SOFTWARE

The immediate problem we often see is that if someone has the ambition to connect to the Internet, they need a logo. Soon they discover that a company logo is a small and huge problem, a trivial and significant problem as a logo is a symbol or image that identifies them. It is a representation of your business and finding this can be a stressful process.

Remember there is no right or wrong here! Everything is based on thoughts and emotions, and everyone has different feelings. No matter what you do, what you spend, some experts will come and tell you, "it sucks." No matter what you do, you are wrong! Learn to live with this!

If you want to see what these experts think take a look at this review by an expert logo designer of five other expert logo designers.

Why I do not agree is that these logo designers are used to designing for large organisations or software that people use daily. We do not need the logo to be told what apple or IBM do because they have high brand recognition and spend fortunes in advertising. Few SMB has this so it is something else to create for SMB businesses.

Still, these experts do not ask for much and if you want a logo, this is clearly good value.

Your logo needs to be scalable.

What you need to consider first is how do you want to represent this logo. Logos are used in a wide variety of places. You need it as a tiny icon on your website that no one can read much on it. You also need it on a large sign outside the store. we call this scalable. It has to look good big and small.

What you need is something simple

You want something simple, the less in your logo, the better. I suggested that you look at your company name. Try to shorten it as you want the least. Volkswagen uses VW. International Business Machines uses IBM. POS Solutions Australia Pty Ltd uses POS Solutions.

What you need is something readable

You do not want complex writing styles, nor too much shading, relief or shading. Overcomplicating your logo will lead to readability issues.

What you want is something exciting

It has to stand out.

Think of your customers, what colours do you like? Pink, for example, works well with girls, but some guys find it unpleasant. In my experience, you can't go wrong with bright blue, red, and green. Bright purples and yellows, I have mixed feelings about these, but many like them. But too many colours are terrible, two colours are best, three are good, and four are starting to get too much unless you are google, but that is another story.

Now if you want to try your luck first in making a free logo, read on...

Now review in your shop, your biggest departments, we are going to list them. Make them as short as possible without becoming difficult to read.

Now we need a logo generator. The one I use is this free one here but there are many others online that are good. I do not recommend paying much for a logo generator as for similar money you can get on Fiverr and expert.

Now I would use on this website.

Name: <Your company name>

Tagline: <Biggest departments>

Now, look at the results until you find some that you like. You want about five on your shortlist. Then you may want to adopt one immediately or if nothing at the end really suits take them to an expert to come up with them as an example for what you sort of want.

Let me give you an example we have a SMB business: John Carter Cakeshop Pty Ltd for the logo I would shorten it to "JC Cakeshop", that would go in the name.

It is a Bakery: Bread, Cake and Pies so in the tagline, I would put in "Bakery: Bread, Cake and Pies" 

Give it ago and see how you go!

Remember, even if you have a logo that you love, it will eventually become outdated, lose relevancy or need an updated design. 

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POS SOFTWARE

Too many people now are looking at last year when Halloween due to COVID-19 was dicey.

Today, many people are interested in Halloween costumes and makeup. Families want to join in the festivities so this is not only for children anymore but also for the parents and surprisingly for people's pets.

Most retailers are scared of these product ranges as if they do not sell over Halloween, they are stuck with unsellable items. Still, many of the popular items are not Halloween items, e.g. facepaint, vampire teeth, fairy costumes and makeup. So I would suggest while there is time to look into it.

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POS SOFTWARE

 

Let us start with this:

Move your router.

Often this is the quickest and easiest.

It should be high up and in a place where you can directly see your router. There should be nothing blocking the signal, e.g. metal, glass, concrete etc.

Electrical equipment can also interfere. Keep the router from industrial equipment, lifts, air conditioners, microwave ovens, etc. A sign that this is the trouble is when the Wi-Fi works, fails and then works.

Move the router to a spot and test again till you find a good place where it is not an eyesore.

If your Wi-Fi in the shop is still slow, here are some more tips to try first, but we are getting technical.

Now find out what channel you use for Wi-Fi. Typically it is 2.4 GHz, but some technicians, as I do, often set it to 5 GHz. There is no right or wrong here, sometimes 2.4 is better, and sometimes 5 is the way to go.

Once you have this, get an app Wi-Fi Analyzer here.

Now select the appropriate option 2.4 or 5 in the Wi-Fi Channels

Now check the strength of the signal in the places where you use the Wi-Fi. Wait and look, you need a signal better than -80 dBm. Aim for at least -60 dBm. Anything less than that is considered unreliable.

If you can try to reposition the router to a better spot.

Still need more ideas.

Now on the Wi-Fi Channel check whether your neighbours’ Wi-Fi Networks are many. They may be interfering. This is why in shopping centres, people often have trouble. If you see many networks, try seeing the situation on 2.4 or 5.

If that is better, consider switching channels.

Still, need more speed?

Upgrade the firmware of the router.

It’s always a good idea to check for the latest firmware anyway. Talk to whoever you got the router first about how to do this. While you are at it, check your security settings. On some cheap routers, technicians often reduce the security settings to speed it up. Today a router should always be at strong security. If your router needs a reduction in security to get a decent speed, I suggest getting a new router.

Let me know if you need to know more.

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POS SOFTWARE

Halloween was once considered American here, even though it's Irish. Over the years, as you can see, interest in it has been growing in Australia.

 

Today, it has become an annual event here too.

It is expected that Australians will spend big on this Halloween this year. What the public will be looking for are costumes, candies, decorations and greeting cards. Consider that many of the public with the conditions the way they are now will have trouble getting these products. Why not do something for Halloween?

I am sure that Australians will spend scary amounts this Halloween.

 

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POS SOFTWARE

 

These are some photos of shop windows I saw the other day.

The front window is now more critical in many shops than ever before because today, no one is just browsing.

Your shop needs now

1) A website with Click and Collect, something that your POS Software has inbuilt. 

My recommendation is to advertise your Click and Collect as immediately available. Click and Collect takes several days to complete for most majors. For those who require it immediately, this is not a suitable option.

What you are saying “This item is in stock here, and you can get it now.” 

2) A Facebook page

It can do Message and Collect

3) A Call and Collect service. Make sure that people can see an ID number from the shop window so if they like it and want to order it, they can order it over the phone.

 

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