Your point-of-sale software has a lot of features that are nice to know and free for you to get and take only seconds to find out. It is a free resource. These are my favourite things.
One such tool is the "Basket Size by Hour" report in your point of sale (POS) software. This report provides insight into your customers’ buying habits.
Get the "Basket Size by Hour" report.
To access this report, go to End of Day> Reporting > Average Basket size by hour in your POS software.
Now, put in a date
See how the basket size varies in your shop by the time of day.
Put in a range of dates, and I am sure you will find them very interesting.
You'll likely notice that account sales tend to have higher basket sizes than retail sales. It is a hidden benefit to account sales that many miss.
Some ways to Use the "Basket Size by Hour" to Optimise Your Retail Operations
Optimise Staffing
Generally, the smaller the basket size, the less selling your staff needs to do and the more transaction processing is required. For times with high basket sizes, you need staff members who can sell.
Targeted Promotions
Most shops have different types of customers, depending on the time of the day, so try experimenting with promotions based on time.
Give it a go!
The "Basket Size by Hour" report is a powerful tool to help you optimise your retail operations and stay ahead of the competition. Analyzing this report allows you to make data-driven decisions to improve staffing, promotions, visual merchandising, and checkout efficiency. Don't miss out on this valuable insight – start using the "Basket Size by Hour" report today, boost your sales and stay ahead of the competition!
