This is probably the best report on what businesses in Australia are using social media like Facebook.
Today over 40% of Australian small to medium-size businesses use it as almost 70% of Australians use social media, with Facebook having about 95% of this. So for many of you, it will be a cheaper and better option than several other options such as loyalty and discount voucher's schemes being offered.
You can download a copy of the Yellow Social Media Report 2014 here.
