Start Your Black Friday Sale Now

POS SOFTWARE

Black Friday Sale 2025

Black Friday Sale 2025

Black Friday Sale 2025

Black Friday Sale 2025

Black Friday Sale 2025

Black Friday Sale 2025

Black Friday 2025 will make $6.8 billion. Not bad over four days. Six million Australians will participate. About 44% of Australian retailers will join, up from 41% in 2024.

The official start of Black Friday 2025 is 28 November, but waiting is not a good idea. Standard practice for many Australian retailers is to start now. Major retailers like Myer and David Jones have already begun their sales. Some promotions actually started in late October. Amazon has announced its Black Friday sale begins next week, on 18 November. The Black Friday period has expanded, making an early start crucial. Here are some images of shops that have started their Black Friday Sales now. I took some pictures of retailers now in a shopping centre in the DFO in Moorabbin, Vic, already pushing their Black Friday Sales.We are also doing a Black Friday Sale now. 

Leveraging POS System

Your POS systems provide critical tools, such as the "Top Selling Items" report, to identify high-demand products. Analyse your sales of last November 2024 and the previous 30 days to see what sells in your shop. Details here.

Conclusion

Early Black Friday sales in 2025 offer you a strategic edge by starting now.

Written by:

Bernard Zimmermann

 

Bernard Zimmermann is the founding director of POS Solutions, a leading point-of-sale system company with 45 years of industry experience, now retired and seeking new opportunities. He consults with various organisations, from small businesses to large retailers and government institutions. Bernard is passionate about helping companies optimise their operations through innovative POS technology and enabling seamless customer experiences through effective software solutions.

 
 
 
 

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Cut off dates for Christmas by Australia Post

POS SOFTWARE

Australia Post

 

​As retailers, we're heading into our busiest and most profitable time of the year. As deliveries grow, managing delivery expectations is crucial to customer satisfaction and repeat business. Let me share some practical advice on handling your Christmas shipping schedule.

Choose the Right Service Level

Considering what happened last year, Express Post is your best mate for last-minute orders. It offers next-business-day delivery to 80% of Australian addresses. While it costs more than standard delivery, the tracking capabilities and faster delivery times make it worth every cent during the Christmas rush. Plus, you get verification from Australia Post that it was delivered.

Setting Your Store's Cut-off Dates

Remember, the dates below are guidelines, not guarantees. The earlier you send your parcels, the better their chance of arriving before Christmas. Consider offering Express Post as a premium option for last-minute shoppers who need guaranteed faster delivery.

Australia Post Christmas lodgement dates are here.  One point is that these dates apply to items delivered by 2:30 pm at an Australia Post outlet.

Delivery issues now

Australia is currently experiencing a shortage of postal and delivery drivers of about 14% as we approach Christmas. It's important to be cautious about pushing current shipping deadlines, as many shoppers do switch to retailers that offer faster delivery. Plus, if you do miss these deadlines, it will lead to significant customer dissatisfaction.

Domestic Deliveries

I recommend setting your store's order cut-off dates at least 2-3 days before Australia Post's deadlines:

  • Regular parcels: Set your cut-off to 17 December
  • Express orders: Final orders by 20 December

International Shipments

New Zealand: 13 December 2025

United States: 16 December 2025. Note: As of now, Australia Post can no longer use couriers to the USA.

Canada: 13 December 2025

United Kingdom: 13 December 2025

Practical Tips for Smooth Operations

-Packaging and Processing Tips Address Verification Essentials Proper addressing might seem basic, but it's crucial for timely deliveries. Include:

Unit/apartment numbers

Complete street address

Suburb and postcode

Trust me, no one will complain if you put too much detail.

Order Processing

  • Dedicate specific times each day to packing orders
  • Print shipping labels in batches
  • Use your POS to generate packing slips automatically

Communication Strategies

Clear Messaging Display shipping cut-off dates:

  • On your website homepage
  • At checkout
  • To confirm emails
  • In-store signage

Customer Updates Use your POS system to:

  • Send shipping notifications to your customer when you send it, and include the expected delivery date
  • Include tracking information
  • Alert customers about potential delays
  • Bookmark the Australia Post Page for reference.

Preparing Your Team

  • Understand and communicate delivery timeframes
  • Handle shipping enquiries confidently
  • Process orders efficiently using your POS system

Looking After Regional Customers

If you're serving customers in WA, NT, or regional areas:

  • Add extra processing days
  • Consider express shipping options
  • Be upfront about extended delivery times

Last-Minute Solutions

For those inevitable last-minute shoppers:

  • Offer click-and-collect until 24 December
  • Provide gift cards as a backup option
  • Consider local courier services for nearby customers, or deliver it yourself.

Remember, while Australia Post has announced its cut-off dates, we retailers must work backwards from them.

Planning and using your POS system effectively can turn the Christmas rush into an opportunity.

 

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How to sort of determine the Age of Your Computer

POS SOFTWARE

Scammed buying a computer

Recently, a client brought an almost-new computer, it was claimed, but it turned out to be an old one. Interestingly, the client himself is very computer-knowledgeable, and he was fooled.

Here, you can discover how to protect your investment and avoid getting scammed when buying a computer with these expert verification techniques. I always recommend purchasing only from reputable vendors. Note that this means more than just big ones, as many small vendors are reputable.

The Importance of Accurate Age Verification

Outdated systems disguised as new can create multiple problems:

• Performance issues affecting daily operations

• Compatibility problems with modern software

• Potential security vulnerabilities are threatening your business.

Consider these statistics:

  • The average lifespan of a new system is 3 to 5 years; a two-year-old computer gives you 1 to 3 years, and a three-year-old probably has about a year left.
  • Outdated systems will have higher repair costs.
  • Performance degradation in older systems will lead to slower transaction times.

The Bigger Picture

While determining the exact age of a computer system is crucial, it's not the only factor to consider when upgrading your POS setup. The reliability, compatibility with your chosen Best POS software, and the vendor's support are just as crucial.. A slightly older, well-maintained system that's fit for purpose might serve your business better than a brand-new system that needs optimisation for retail operations.

Consider these key factors:

  • System reliability and uptime
  • Compatibility with modern POS software
  • Vendor support and warranty options
  • Overall performance for your specific retail needs

Serial Number: Your First Line of Defence

The serial number is your most reliable age indicator.

To locate it:

• Check the back of desktop computers

• Look under Computer

• Inspect the battery compartment.

The Difficulty of Changing Stickers

Now it's not impossible to change a sticker if it's there, but its not easy for anyone trying to do so deceptively:

  • Designed for Tamper-Evidence: Manufacturers often use special adhesives and materials that cause the sticker to tear, shred, or leave behind a "VOID" pattern if peeled off.

  • Hard to Replicate: The stickers are printed with specific fonts and layouts, and often include barcodes that are difficult to reproduce.

  • Physical Imperfections: Check if the sticker is peeling at the corners, isn't aligned correctly, or has bubbles underneath it.

For Windows-based systems, use the Command Prompt.

"wmic bios get serialnumber"

It might display the serial number if it is in the BIOS.

Once you have the serial number, visit the manufacturer's website or contact customer support. Many companies can provide manufacturing date information based on the serial number.

However, many computers today do not have the serial number here, so you get a "Default String."

While serial numbers can be reliable indicators, sometimes they're not accessible. In such cases, the BIOS date provides another verification method."

BIOS Date: A Window into the Past

Look for the "BIOS Version/Date"

This date shows when the computer's BIOS was last updated. Now, some manufacturers or tech-savvy sellers might update the BIOS before selling, which could mask the system's actual age. So, like always, buyer beware.

Another way I prefer to determine the approximate time your computer was assembled is to check the BIOS date here. You can check the system information in Windows. To access this, type "system information" in the Start menu's search bar, then run it; a window will pop up showing details about the computer, including the BIOS Date.

 

System information accessing

 

What you will get is

BIOS Date

This will only work if the computer's BIOS has not been updated since the initial installation. 

Here's how to check it:

  1. Open the Command Prompt (search for it in the Start menu).
  2. Type one of these commands and press Enter:

While you are there, look at the processor. Doing a net search, you can quickly find when the manufacturer first released that computer. It will not tell you how old the computer is, but it will tell you the oldest possible age.

Windows Installation: A Clue, Not a Guarantee

In Windows settings > About, it will tell you the Windows version and when Windows was installed. Again, it is no longer a guide, as a new version of Windows may have been installed on that computer.

Windows install date

 

Checking the Windows installation date can tell you its setup date, but it does not always indicate the hardware's age. Here's how to find this information:

  1. Go to Windows Settings (use the Windows key + I shortcut).
  2. Navigate to System > About.
  3. Scroll down to find the Windows version and installation date.

However, someone may have reinstalled Windows by upgrading it. Again, this date might reflect that not the computer's age. However, it can be a helpful piece of the puzzle when combined with other verification methods, as it can reasonably be assumed that the computer is older than this date. I can only emphasise that a computer cannot be older than its processor.

Check the Hard Drive

While the methods above help determine the age of the computer's core components, a savvy buyer should also inspect the components themselves. The hard drive is, I think, the most important as an old, heavily used drive is just real trouble.

How to Check Power-On Hours

You will need a free third-party tool to get this. CrystalDiskInfo is pretty good. It's the one I mainly use, but there are others. Download, install, and run this program. It will automatically scan your drives and display their health status and detailed information, including the "Power-On Hours" value.​

Interpreting the Results

By comparing Power-On Hours with other clues, such as the CPU release date, you can uncover the computer's true history. Let us say the laptop is 2 years old; one would expect the hard drive to be used about (2 years) x (250 days) x (8 hours) = 4,000 hours.

  • Scenario 1: New Drive
    The hard drive has only 50 Power-On Hours. This suggests the hard drive was recently replaced. I would not complain about that.

  • Scenario 2:Problems
    The seller claims the PC was "lightly used," but the Power-On Hours are really high (e.g., over 15,000).  Something does not sound right.

  • Scenario 3: A Consistent Story
    The drive shows around 4,000 Power-On Hours. This story adds up.

By checking the Power-On Hours, you move beyond simply finding the computer's age and start to understand its history, condition, and actual value.

 

Component Inspection: Devil in the Details

For those with more technical know-how, inspecting individual components can reveal much about a system's age, but this raises another problem. I have seen people replacing components with older ones. If you open the computer, you may find stickers that can help you.

Summing up

It is not easy to find out. These methods, at best, can only help.

It's important to note that a computer's age is not always an accurate indicator of its performance or lifespan. An older computer that has been well-cared for often functions perfectly for many years. New computers that are lemons are not uncommon, either.

FAQ

Q: How can I tell if a computer is new?
A: Check multiple age indicators: serial number verification, BIOS date, CPU model release date, and Windows installation date. No method is foolproof, so various verification techniques provide the best assurance.

Q: What's the most reliable method to check a computer's age?
A: The serial number is the most reliable indicator when available. You need this number when contacting the manufacturer to obtain the manufacturing date.

Q: How do you find out how old a computer is?
A: Use multiple verification methods above.

Q: How do you find the date on the computer?
A: Access dates through System Information (systeminfo.exe) to find the Original installation date and BIOS Version/Date, or check Windows Settings > System > About for the installation date.

Q: What is the age of the computer System?
A: Generally, computer systems are typically categorised
- New (1-2 years)
- Middle-aged (3-5 years)
- Aging (5+ years) 

Most businesses value a computer for five years, and after that, it has no book value. 

Q: How old is my computer in human years?
A: This is an awful measure, but it is commonly stated that a computer ages at five human years for each actual year. 

Q: Can the BIOS date be manipulated?
A: The BIOS can be updated, which changes its date. That's why using multiple verification methods is essential rather than relying solely on BIOS information.

Q: How do I check the Windows installation date?
A: Access Windows Settings > System > About. While this shows when Windows was installed, remember that Windows could have been reinstalled on older hardware.

Q: What should I do if I discover my "new" computer is used?
A: Document all evidence, contact the seller immediately for resolution, and if necessary, file complaints with consumer protection agencies. 

Q: How often should I replace my computer?
A: Replacement for business and POS systems is typically recommended every 3-5 years. Systems older than this are often prone to performance issues and security vulnerabilities.

Q: Can I trust component inspection?
A: Component inspection can be helpful but requires technical knowledge. Be aware that components can be swapped, so this method should be used alongside other verification techniques.

Q: What if the serial number shows "Default String"?
A: This is common in modern computers, where the serial number isn't stored in the BIOS. In these cases, check the device's physical serial number or use alternative verification methods.

Q: How can I verify the age of individual components?
A: Use system information tools to identify component models, then cross-reference their release dates with manufacturer specifications. However, keep in mind that components may have been replaced over time.

 

Updated: I was asked some questions by a client a few days ago, so rather than answer them, I decided to rewrite this article and give my readers here an answer too.

 

Written by:

Bernard Zimmermann

 

Bernard Zimmermann is the founding director at POS Solutions, a leading point-of-sale system company with 45 years of industry experience. He consults to various organisations, from small businesses to large retailers and government institutions. Bernard is passionate about helping companies optimise their operations through innovative POS technology and enabling seamless customer experiences through effective software solutions.

 

Comments

I would like to find out if there is an easy way to upgrade my windows 10 to windows 11. I am an old man and cant understand half of what they are telling me. Please help

Here's a straightforward approach:

  1. Download and run Microsoft's PC Health Check app to see if your computer can run Windows 11
  2. If your computer is compatible, go to Microsoft's Windows 11 download page
  3. Click "Download Now" under Windows 11 Installation Assistant
  4. Run the downloaded program and click "Accept and install."

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Important note on your EFTPOS provider

POS SOFTWARE

RBA review of merchant card payments
 

Dear Valued Customer,

We have received several inquiries about renewing EFTPOS plans, and we are writing to provide strategic advice in light of the Reserve Bank of Australia's (RBA) proposed surcharging reforms. We recommend proceeding with caution before committing to any new or existing supplier.

The RBA is moving to ban surcharges on EFTPOS, Visa, and Mastercard payments, with the changes likely to be effective from July 2026.

Looking at these blended-rate surcharging plans currently being promoted by EFTPOS providers, we have big doubts about some of their claims. While these plans are often presented with attractive incentives, they may expose your business to higher-than-necessary fees once you can no longer pass on those costs to customers.

Warning: Before renewing your agreement, we strongly advise you to:

  • Ask your provider how your plan will be affected if surcharging regulations change.
  • Audit your current payment costs to understand the financial impact of a surcharge ban on your business.
  • Be aware of exemptions, as it's unlikely that overseas cards like Amex or specific digital wallets will be included.

Our priority is your business's long-term profitability.

You can give us a call to discuss your options if you want.

Best regards,

Bernard Zimmermann

Written by:

Bernard Zimmermann

 

Bernard Zimmermann is the founding director of POS Solutions, a leading point-of-sale system company with 45 years of industry experience, now retired and seeking new opportunities. He consults with various organisations, from small businesses to large retailers and government institutions. Bernard is passionate about helping companies optimise their operations through innovative POS technology and enabling seamless customer experiences through effective software solutions.

 
 
 
 

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Our Black Friday sale

POS SOFTWARE

Start of our Black Friday Sale

 

 Don't Get Left Behind: Upgrade Your Shop with Our Biggest Black Friday POS Sale Ever!

Is your old cash register slowing you down? This Black Friday, revolutionise your newsagency with a next-generation POS system at an unbeatable price. We've negotiated exclusive deals with our suppliers to help you boost efficiency, manage your unique inventory, and increase profits. This is a limited-time offer you can't afford to miss.

Secure Next-Gen POS Systems at Low Prices

Now is a good time for us to offer you low prices, as many of our partners have excess stock that they know they cannot clear out for months. They are keen to move, so we offer to pass some good savings on to you to help you and them. We tell them what we want: "Our Black Friday Sale is here, with limited-time offers and doorbuster deals!" That's why we worked with our suppliers to bring you incredible Black Friday deals.

I can tell you this: when this stock goes, it doesn't return at these prices.

Huge Savings on Computer Equipment

If you've been holding off on upgrading your computers and tech gear, now is a great time to take the plunge! We have deep discounts. See our newsletter for details.

Why Upgrade Now? 

Inflation and the Australian Dollar

This is the last chance to get such great prices on computer equipment. With rising inflation and the weakening Aussie dollar against the US dollar, prices are expected to increase next year.  The dollar doesn't look pretty right now.

Improved Efficiency

Upgrading your POS system can lead to faster checkouts and happier customers, ultimately driving more sales. Stay ahead of the competition by investing in technology that supports long-term growth.

Call Us Now for a Free Quote and See How a Modern POS System Can Transform Your Shop.

Offer Ends Soon!.

 

 

Comments

These deals are great

Please, Rick, no advertising here. Contact me, and we can discuss it properly.

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Instantly check your Retail Success for Halloween with Data

POS SOFTWARE

examining retail sales data

Today, your data must back your strategic decisions. Analysing sales data moves you from gut feel to certainty, revealing what boosts profits. Your POS system captures this info to refine growth strategies.

Analysing Halloween Sales Performance

Begin by extracting detailed insights from your POS system to evaluate Halloween results.

Your POS system has the information you need. It's there, waiting for you to dig in. Here is how to gather insights you can use.

Getting Started: Your First Data Deep Dive

Here's how you can tap into this resource to gain a clear picture of your performance:

Accessing Your Sales Comparison Report

Knowing where your business is going is essential.

Now is an appropriate time to take a quick look at how well you did in 2024, where you are now in retail strategy and compare your performance to previous years.

Go to the register reports.

Now select the item marked "Sales Comparison for a Given period".

Key Performance Metrics to Track

Let's use a month of information as the holiday starts nowadays, long before the actual day, and continues a bit after. Here's how to do it:

Conducting a Month Analysis

First Comparison:

Input the date range: 06/10/2024 to 06/11/2024 AND 06/10/2025 to 06/11/2025.

Run the report and note key figures

Second Comparison:

Return to the report and input: 06/10/2023 to 06/11/2023 AND 06/10/2025 to 06/11/2025.

Record key statistics

These data points give you a solid foundation for understanding your business's performance over the past two years.

Visualising

A simple graph of your annual turnover can provide a clear visual representation of your business's growth trajectory.

Go to the Cash register.

Then go to Sales - Register Select Dissection Monthly Sales Trend (Graph)

Please select the date range. I suggest 4 weeks, 06/10/2025 to 06/11/2025

As you examine your sales data, ask yourself:

Is there a consistent upward trend in turnover?

Are there any noticeable dips or spikes? What might have caused these?

How does your 2025 performance compare to previous years?

What factors influenced your sales performance over this period?

Now, go back and look at the past two years. Two years is good, as you can see from the seasonal variations.

Remember, this analysis isn't about numbers. It's about understanding the story. We are using these numbers to gain insights that will help us make a strategy for the future.

 

Essential Metrics for Evaluation

Prioritise these indicators when reviewing reports to assess the impact of your initiatives.

Turnover is a good start as it shows what customers spent in your shop. This top-level figure gauges overall success.

Examine sales by category to pinpoint strong performers. For example, compare revenue from Halloween gifts, cards, books, and magazines; a surge in themed decor might signal inventory adjustments for future seasons.

Track transaction volume to measure customer engagement. Higher numbers suggest effective marketing and better conversion of store traffic.

Average transaction value reveals spending habits. An uptick indicates successful upselling, such as bundling items, while a decrease may require review of promotions.

Leveraging Advanced POS Features

While this simple analysis provides valuable insights, your POS system offers even more advanced reporting capabilities. Use these features to uncover powerful insights that will drive your business decisions:

 

Written by:

Bernard Zimmermann

 

Bernard Zimmermann is the founding director of POS Solutions, a leading point-of-sale system company with 45 years of industry experience, now retired and seeking new opportunities. He consults with various organisations, from small businesses to large retailers and government institutions. Bernard is passionate about helping companies optimise their operations through innovative POS technology and enabling seamless customer experiences through effective software solutions.

 
 
 
 

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Card Fees, Surcharges, and the RBA Debate

POS SOFTWARE

RBA review of merchant card payments
 

The Australian Labor Party made an election promise to eliminate debit card surcharges; this policy was supported to some degree by all major Australian Parties, so as day follows night, we can expect changes here. In response, the Reserve Bank of Australia (RBA), after looking into it, decided to float the idea of banning all surcharges on Australian Debit and Credit cards —but, strangely, not on overseas cards. Now, many of my clients have heard about the Reserve Bank of Australia's (RBA) proposed changes to merchant card payments, but most aren't clear about what's actually being discussed. There's a lot of noise out there, and too few people understand what the proposals mean for their day-to-day business operations. I was pretty stunned to find that many of the industrial bodies that represent them had not asked for their thoughts and then told them what they submitted on their behalf. 

To cut through the confusion, I reviewed every official submission to the RBA's consultation—covering banks, card networks, business associations, consumer groups, and technology providers. I pulled out each central position, concern, and argument to show what's really being debated. It took some time, but the goal is to help business owners like you clearly see who supports what, who's opposed, and what that might mean in real-world terms. So below is a summary table outlining each key issue, why it matters, and where the main stakeholders stand. It’s designed to make a complex discussion easier for you to follow.

Issue Explanation Why Matters Stakeholders For Stakeholders Against Concerns
Ban Surcharging Merchants could no longer charge extra fees for card payments (EFTPOS, Visa, Mastercard); surcharges would be banned. Consumers save $1.2B/year; more straightforward pricing, but small businesses lose a cost recovery method—may need to raise prices or close. CHOICE, Consumer Groups, Major Banks COSBOA, Small Businesses, Travel Industry Costs will be passed on to retailers, who may have to raise prices for all customers.
Lower Interchange Caps RBA proposes cutting bank fees per transaction (debit: 10¢ to 6¢, credit: 0.5% to 0.3%). Could save merchants $1.2B/year; helps small businesses most, but unclear if savings will actually be passed through. CHOICE, Consumer Groups, Small Businesses, Retailers Banks, Card Schemes, Fintech Australia Banks may raise other fees; most of the costs are being ignored in the RBA study.
Issuer Cost Study Methodology Questioned Banks and card schemes say the RBA's cost study is flawed (only 11 issuers surveyed; key costs excluded). If flawed, the basis for fee caps may be incorrect; small-issuer costs often exceed caps. Card Schemes RBA, Consumer Groups If the study is flawed, the conclusions are dubious.
American Express Not Regulated AmEx, as a three-party scheme, is not subject to a cap, while Visa/Mastercard are capped. Creates a competitive imbalance; may lead merchants to stop accepting AmEx. Banks, Card Schemes AmEx, Current Regulations It is a market distortion
Buy Now Pay Later (BNPL) Regulatory Arbitrage BNPL providers (Zip, AfterPay, Klarna) charge merchants much higher fees (~5.3% vs 1.8% for cards); they are currently unregulated. Banning surcharging on cards but not BNPL steers customers to higher-cost BNPL methods. Macquarie Bank, Consumer Advocates BNPL sector BNPL offers consumers a better deal, but what is wrong with merchants charging more to recover the costs of that better deal?
Mobile Wallet Fees (Apple Pay) Apple Pay takes ~15 basis points per transaction from issuers; with lower interchange, this is half or more of what’s left for banks. Not reflected in the RBA’s study; costs go offshore; increases as wallets become more common. Banks Apple, Wallet Providers Issuer margins shrink; if the banks do not pay for higher costs, who will?.
Commercial Card Exemption Business credit cards are usually exempt elsewhere; Australia proposes regulating at the same rates as consumer cards. Commercial cards support working capital for SMEs; new cap threatens their viability; 700,000 cards in use. Card Schemes (e.g. Mastercard) RBA, Current proposal Why should a business credit card cost more?
Innovation & Fraud Prevention Investment Interchange fees help fund fraud detection technology, cybersecurity, tokenisation, and payments innovation. Less interchange = less funding for such investments; risks more fraud, declined transactions, and security breaches. Banks, Card Schemes Consumer Groups, RBA Underfunded security can hurt merchants and customers alike. Fraud protection is critical.
Smaller Issuers & Fintech Competition Small banks and fintechs have costs above the proposed cap, making it hard for them to compete. Risk of market consolidation to big banks; less innovation and higher costs in the long term. Fintech Australia, Small Issuers Big Banks Fewer issuers = less choice. It possibly offers lower merchant fees.
Newsagent/Lottery Agent Sector: Agency Model Agency operators (newsagents, lottery) receive fixed commissions, with no control over product prices; transaction fees may exceed the commission earned. Zero pricing power; costs can erase margin; may lead merchants to drop cards or close. COSBOA, Small Business Advocates RBA (issue not addressed) Agency businesses like newsagents of lotto can't offset proposed cost increases.
Thin Margins Retailers, travel agencies, hotels, and restaurants often operate at 0-4% profit margins. Card costs are a significant burden. Surcharge bans remove cost recovery; foreign card fees remain; some sectors may not survive any new cost shock. Travel Industry, ATIA RBA, Consumer Groups Any cost increase can be dangerous for thin-margin businesses.
Scheme Fee Regulation & Asymmetric Regulation Scheme fees (Mastercard/Visa charges to banks) are unregulated and rising, potentially offsetting the benefits of interchange cuts. If only interchange is capped but scheme fees aren’t, savings may not reach merchants (as the UK saw). CHOICE, Retailers, Small Businesses Card Schemes Interchange fees are just one of many fees, and they are the only ones currently proposed for regulation. If interchange fees are eliminated, what will take their place?
Transparency Requirements Payment processors must publish fee schedules by card type and method, making costs clear for merchants. Helps merchants compare, puts competitive pressure on processors; broad support. All parties are generally supportive Some concern over reporting format/frequency/definitions Merchants deserve transparency regarding their expenses; they need to understand what they are being charged.

In summary, Many of the proposed changes from the RBA have mixed effects. They could help consumers and some businesses, but may also push new costs onto retailers with limited ability to absorb them. For small, local shops—especially those operating on agency models or with very tight margins- it's essential to understand these effects and engage in the debate.

I hope this helps you follow the current debate.

Written by:

Bernard Zimmermann

 

Bernard Zimmermann is the founding director of POS Solutions, a leading point-of-sale system company with 45 years of industry experience, now retired and seeking new opportunities. He consults with various organisations, from small businesses to large retailers and government institutions. Bernard is passionate about helping companies optimise their operations through innovative POS technology and enabling seamless customer experiences through effective software solutions.

 
 
 
 

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Chasing the Wrong Market in Retail

POS SOFTWARE

New product launch

 

In retail, sales often slip away because retailers are targeting the wrong crowd. They do research, stand behind your products, but nothing shifts. It’s frustrating and confusing. Sometimes, though, it's not about the shop, the prices, or even the promos. The issue might be that they're trying to fill a need for folks who aren't coming or not prepared to buy those products from them.

A Real-World Example

I remember helping out a guy who loved board games. He stocked his shop with a solid selection, popular ones selling well. He did the research, which checked out; prices were good, and the display looked sharp. Still, those games did not sell.

He was stumped, of course. "How can I move more of this?" he said. He figured a tweak to the signs and a slight price cut would do it. But it became clear: the shoppers in his store weren't into buying these games, and the ones who did buy them didn't wander in. Worse, some of those game fans were already his regulars for other things, but they did not buy it from him. The real snag wasn't how to sell them. It was whether he should bother stocking them there at all.

Sticking to the Wrong Ideas

When things slow down, retailers naturally start poking at fixes. You end up asking stuff like:

  • How can I push my products harder?
  • Would dropping prices help me compete?
  • Is my lineup off somehow?

These are thoughtful questions because they're action-oriented and suggest you're just one adjustment away from turning it around. That's the pitfall. You keep fiddling with bits and pieces, chasing a win that doesn't show. But these questions miss the point by assuming these products are for you.

The Question That Matters

Better to flip it: Do the folks who want what I'm offering actually step into my place?

That's where the gap shows up for so many shops. It happens in a few ways.

Your items might fly off shelves elsewhere, but that does not mean they move here like they do at that store, where the demand existed but not the right crowd.

Or you've got traffic pouring by, but it's the mismatch kind; a packed sidewalk means nothing if they're not people for your stock.

Market research can trick you here. It shows something's overall hot, but doesn't indicate whether those buyers will hit your spot. That's where your point-of-sale setup shines. It uncovers the real story: how often people buy, what your top spenders grab, their typical haul, and what pairs up in carts.

The wake-up hits when that data shows that your main buyers don't align with the crowd you're after. That's the sign you've been off track.

Spotting the Disconnect

Before jumping in, ask yourself, What is the market for these items.

How do they get it now online, from rivals, across town?

Are they quick grabs or planners who seek it out?

Do these people want to buy these products from you? My daughter, for example, prefers to buy her cosmetics from a shop that specialises in these products.

Then, who's actually passing by or popping in?

Glance at the flow outside. Do they match your ideal buyers?

Are they there on purpose or just cruising through?

What draws them, daily errands, or something touristy?

The Big Lesson

  • Start off small
  • Prepare in advance a plan to pull out of that product if it does not work
  • If possible ask for sale or return
  • Closely monitor your sales in your POS System.

The sad reality is that, in business today, we say only one in three products works. The odds are that what you pick will fail. You need new products, but you need to be ruthless: admit you made a mistake, you chased the wrong thing, you made a bad start, and rethink it all.

Before dumping more cash on promo, time on shelves, or worry, face this: Do the buyers for my stuff show up here? If so, better ads, cheaper tags. More sweat won't cut it; it's the wrong fight. Step away?

Written by:

Bernard Zimmermann

 

Bernard Zimmermann is the founding director of POS Solutions, a leading point-of-sale system company with 45 years of industry experience, now retired and seeking new opportunities. He consults with various organisations, from small businesses to large retailers and government institutions. Bernard is passionate about helping companies optimise their operations through innovative POS technology and enabling seamless customer experiences through effective software solutions.

 
 
 
 

Add new comment

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