Get a comprehensive CRM designed for retail loyalty marketing.
Use it for both for customer relationship management and marketing
Customer management is vital to any retail business, always has been. Today most growth in retail is through automated Customer relationship management
CRM software that changes with changing conditions and proving to be more efficient than manual systems.
Here you can now have a free professional loyalty system that is fully integrated into your point of sale software which will help you to engage and retain customers.
Some of its extensive features include in this CRM Marketing tool are:
By dividing your customer base into groups that are similar in some particular way such as age, gender, interests and spending habits you can make your marketing more relevant. Every customer is different and your marketing effort would be better if you could target these specific groups with messages that these people would find relevant.
It also allows you to gain a deeper understanding of your customers' preferences and needs and so customer satisfaction.
A big plus is that you can analyse customer or group purchase history to identify buying patterns based on what decisions they have made in the past.
Today this is one of the best marketing methods for retailers. With such marketing at a relatively low cost, you can promote and market your products and services.
This is particularly true when something happens and you need a channel to communicate your brand and shop.
This helps you build a lasting relationship with your customers.
Loyal customers will buy more and this loyalty and engagement are often intertwined. Better engagement will foster this. It also improves customer retention, increases your shop loyalty, adds to your customer experiences and creates store ambassadors out of your customers.
Monitor your loyalty programs where your customers can be rewarded based on were rules you set such as visits, spend, profit, etc. See what works and what does not.
As it can periodically give additional rewards such as free items on their loyalty card electronically all automatically to help increase customer sales with personalised and public promotional plans and marketing schemes that can include rewards, point or discount cards, with us. They're not mutually exclusive you could use several together plus now you can have specialised discounts eg send your customers a birthday offer on their birthday
With its centralised data source, your organisation can collaborate on contact management, and by collating all your sales and operational information in one place, you get a more comprehensive view of your business. Once you have organised your customer information, you will be freed you up from this repetitive task so you have more time to focus on the actual growing of your business and so deliver great service.
Prospecting and Lead management system
Improve your shop by improving your searching for potential buyers for your products and services with the goal of moving these people into revenue-generating customers. This is an all-in-one marketing CRM software built for retailers to acquire potential customers and sell more to existing customers.
This CRM system can be used to measure actual sales demand now and to help accurately forecast sales demand in the future. This lets you have better and more extensive sales forecasting and stock management, allowing you to prepare better for future market demands and manage your stock better. It also allows for better procurement activities as it can be fine-tuned, and so allowing on-time deliveries, fewer backorders, lower inventory and so higher profits.
Keep customers coming back with a POS Solutions CRM program.